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Privacy Policy

Effective date: 30 June 2026
Last updated: 30 June 2026

This Privacy Policy explains how olderpeople.co.uk collects, uses and protects personal information.

olderpeople.co.uk is a free information website for older people and those who support them. The website does not provide counselling, therapy, medical advice, diagnosis, crisis support or emergency help.

1. Who we are

olderpeople.co.uk is operated by Jerry Livings.

For data protection purposes, Jerry Livings is the data controller for personal information collected through this website.

You can contact us through the Get in touch page on this website.

2. What personal information we collect

We only collect limited personal information.

We may collect:

  • Your name, if you provide it through the contact form

  • Your email address, if you provide it through the contact form

  • The content of any message you send through the contact form

  • Basic technical information, such as IP address, browser type, device information and website usage data

  • Cookie and analytics information, depending on your cookie choices and the tools used on the website

Please do not send sensitive, confidential, medical, counselling-related or urgent personal information through the website contact form.

3. How we collect information

We may collect information when you:

  • Visit the website

  • Use the contact form

  • Click on links to external websites, such as Amazon

  • Accept or manage cookies through the website cookie banner

  • Use features provided by the website platform or hosting provider

 

4. Why we use personal information

We use personal information for the following purposes:

  • To respond to general website enquiries

  • To respond to book-related enquiries

  • To fix website problems or broken links

  • To improve the website and understand how visitors use it

  • To keep the website safe and secure

  • To meet legal or regulatory obligations if required

We do not use the website to provide counselling, therapy, personal advice, medical advice or crisis support.

5. Lawful basis for using personal information

Under UK data protection law, we need a lawful basis to use personal information.

We usually rely on legitimate interests when using personal information to:

  • Respond to contact form enquiries

  • Run and maintain the website

  • Keep the website secure

  • Understand and improve how the website is used

Our legitimate interests are to operate a simple, safe and useful information website and respond to appropriate enquiries.

If you choose to sign up to any future newsletter or email updates, we will rely on your consent. You will be able to withdraw that consent at any time.

If we are legally required to keep or share information, we may rely on legal obligation.

6. What we do not do

  • We do not sell your personal information.

  • We do not provide counselling or therapy through this website.

  • We do not use the contact form to provide personal support, crisis support, medical advice or diagnosis.

  • We do not knowingly collect personal information from children.

  • We do not use automated decision-making or profiling that produces legal or similarly significant effects.

 

7. Sharing personal information

We may share limited personal information with trusted third-party service providers where necessary to run the website.

These may include:

  • Website hosting providers

  • Website platform providers

  • Email or contact form providers

  • Security, analytics or technical service providers

  • Professional advisers, if needed

  • Legal or regulatory authorities, if required by law

These providers may only use personal information for the services they provide to us.

8. International transfers

Some website, hosting, email, analytics or cloud service providers may process information outside the UK.

Where this happens, we expect appropriate safeguards to be used, such as adequacy regulations, standard contractual clauses or other lawful transfer mechanisms.

 

9. How long we keep personal information

We only keep personal information for as long as reasonably necessary.

Contact form messages are usually kept for up to 12 months, unless a longer period is needed for legal, security or administrative reasons.

Technical and analytics information may be kept for different periods depending on the tools used by the website platform or analytics provider.

10. Cookies and similar technologies

olderpeople.co.uk may use cookies and similar technologies.

Cookies are small files placed on your device when you visit a website. Some cookies are necessary for the website to work properly. Others may help us understand how the website is used.

We may use:

  • Essential cookies, which are needed for the website to function

  • Security cookies, which help keep the website safe

  • Analytics cookies, if enabled, to understand how visitors use the site

  • Preference cookies, if used, to remember choices you make

  • Non-essential cookies should only be used where you have given consent through the website cookie banner or settings.

You can usually control or delete cookies through your browser settings. If you disable some cookies, parts of the website may not work as intended.

11. Links to other websites

olderpeople.co.uk may include links to external websites, including Amazon.

If you click an external link, you leave olderpeople.co.uk. We are not responsible for the privacy practices, content, cookies, terms or policies of external websites.

Some pages may link to the book Living With Loss: A Practical Guide to Bereavement in Later Life on Amazon. Amazon’s own privacy, cookie and purchasing terms will apply when you visit Amazon.

12. Affiliate links

olderpeople.co.uk may include links to books or other resources.

If affiliate links are used in the future, this will be made clear on the relevant page. Affiliate links may mean that we receive a small commission if you buy something after clicking a link, at no extra cost to you.

13. Your data protection rights

Depending on the circumstances, you may have the right to:

  • Ask for a copy of your personal information

  • Ask us to correct inaccurate information

  • Ask us to delete your information

  • Ask us to restrict how your information is used

  • Object to certain uses of your information

  • Withdraw consent, where consent is the lawful basis

  • Ask for your information to be transferred, where applicable

You can make a request through the Contact page.

You also have the right to complain to the Information Commissioner’s Office if you are unhappy with how your personal information is handled.

14. Security

We take reasonable steps to protect personal information. However, no website or online form can be guaranteed to be completely secure.

Please do not send urgent, sensitive, medical, counselling-related or confidential information through the website contact form.

15. Changes to this Privacy Policy

We may update this Privacy Policy from time to time.

The latest version will be posted on this page with the updated date.

16. Contact

For privacy questions or data protection requests, please use the Get in touch page on olderpeople.co.uk.

Important Note

olderpeople.co.uk is an information website. It does not provide counselling, therapy, medical advice, diagnosis, crisis support or emergency help.

If you feel at risk of harming yourself or someone else, or you feel unable to stay safe, please seek urgent help immediately.

In the UK, you can:

  • Call Emergency Services immediately on 999

  • Visit your nearest Accident and Emergency department

  • Call Samaritans on 116 123

  • Contact your GP

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